Welcome to 2018 - iConnectivity and the year ahead
2018 - it doesn't seem 5 minutes since we were at last year's NAMM show in Anaheim, unveiling our new products for 2017! As the old saying goes though, Tempus Fugit, time flies; especially in the world of music technology, we must always be focussed on the future and exciting new technologies.
New Ideas and New Technologies
We're proudly going into 2018 with two new products: our incredible PlayAUDIO12 interface and our revolutionary software control interface, Auracle.
PlayAUDIO12 has created a buzz around our company, unlike anything we've ever experienced before. A 100% unique Audio/MIDI interface designed purely for the live arena incorporating integrated failover protection.
World-class artists have been knocking on our door (sometimes quite literally) desperate to get their hands on a PlayAUDIO12. Units are already in the hands of some of the world's top playback techs and earning their keep with artists as diverse as Shaggy, Enter Shikari, Chase Rice and more!
Enhanced user interfaces
Electronic music legends Kraftwerk, released their synthesiser masterpiece The Man Machine in 1978 - 40 years ago this year. The concept of The Man Machine was the exploration of the interface between man and technology.
Here in 2018, that concept has never been more important; most DAW's are becoming ever more feature-laden and powerful, whilst the needs of the musician are much the same; how can I make music as easily and quickly as possible?
With our latest control software, Auracle, we set out with a clean sheet of paper to make it the easiest and most intuitive Man Machine interface yet. Using a pioneering intelligent setup architecture, Auracle is your virtual studio assistant.
New ideas and new products for 2018
As we look ahead to the following year, our best minds and best engineers are already planning the designs and technologies which will push iConnectivity forward into 2018. We've never been one to rest on our laurels, and whilst 2017 was a great year for us, we'll aim to make 2018 one of even greater innovation.
Wherever there's a need to connect musicians with their technology, and whenever there's the need to make music technology more accessible, iConnectivity will be there.